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Chief Experience Officer


Jacque Holowaty

JH Bio

With a decade and a half experience in the sports and entertainment industry, Jacque Holowaty is a sought-after authority on client experience, organizational and strategic leadership, and ticket operations.

Jacque began her career with Spectra, a leader in venue management, as a part-time ticket seller. After quickly advancing through various management roles across North America, she was appointed the company’s first corporate role of Vice President of Ticketing.
Jacque’s leadership role, coupled with her field experience, empowered her to build bold, revenue-generating partnerships and programs that optimized brand alignment and engagement for guests, clients and employees. Elevating operations through technology, she spearheaded numerous programs, such as a digital concierge service, an online employee rewards platform, a sensory inclusion training initiative and ticket insurance standards. She is also a member of Chief, a C-Level private network focusing on connecting and supporting women leaders.

Her patently human touch and passion for creating an affable, diverse and inclusive company-wide--and ultimately industry-wide-- culture led her to architect and launch Spectra’s first employee resource group, the Spectra Women’s Network. Serving as the ERG’s Executive Champion, she galvanized a team of over 200 members to create a platform for professional development and empowerment of women in the company and industry.
Jacque is an exemplar in keeping perspective. Her lifelong motto “Work Hard, but Laugh Harder'' has bridged her uncanny, spot-on instincts amidst a constantly evolving industry with an uncommon comfort with being herself. Collectively, her integrity, influence and vision has positioned her as a formidable driver of positive change and innovation.

Jacque has also worked for the Winter X-Games in Aspen, CO and the 2010 Vancouver Winter Olympics.



  • Yale University: The Science of Well-Being

  • DiSC® Personality Profile

  • #IAmRemarkable Google Facilitator


  • International Ticketing Association (INTIX)

  • International Association of Venue Managers (IAVM)

  • Chief - C-Suite Executive Women's Network


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